Street-Smart, Ride-Ready
REAX’s latest spring gear brings street-savvy style and everyday protection together, designed to move seamlessly from bike to street. As an exclusive in-house brand within the Comoto Family of Brands, we took the collection to the streets of the French Quarter to capture its edgy, urban spirit and connect with our young-to-middle-aged riders.
We also incorporated select products from other in-house brands, maximizing the production investment while building a versatile library of lifestyle assets for broader marketing use across Comoto.
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Concept
Shot List
Wardrobe/Gear
On-Set Art Direction -
Spring 2024
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Photography By Luke Darigan
It's not just about selling moto gear. It's about embodying the spirit of the ride, on and off the bike.